BellaRosa, Ecuador, wins Silver in Cut Flowers & Bulbs category at AIPH International Grower of the Year 2020

BellaRosa, Ecuador, wins Silver in Cut Flowers & Bulbs category at AIPH International Grower of the Year 2020

BellaRosa, Ecuador, has won the Silver award in the Cut Flower & Bulbs category at the International Grower of the Year (IGOTY) 2020.

The evening event, held on Tuesday 28 January 2020 at IPM Essen, Germany, is now in its 11th year. It is organized by the International Association of Horticultural Producers (AIPH) to celebrate excellence and best practice in ornamentals production.

BellaRosa was awarded Silver in the “Cut Flowers & Bulbs” category, presented by the editor of FloraCulture International magazine, Ron van der Ploeg.

BellaRosa specializes in producing premium quality fresh cut roses for customers worldwide. It cultivates from 60 hectares of greenhouses situated within a valley of the Ecuadorian Andes, surrounded by volcanoes, 3,000m above sea level.

Alongside producing 113 varieties of roses, BellaRosa is an expert in “tinted roses”, from single to multicolor, and preserved roses of 33 different colors and the addition of fragrance, glitter, glow or multicolors.

The AIPH IGOTY Jury is a panel of six internationally renowned horticulture experts chaired by AIPH Vice-President Tim Edwards. The following comment summaries the judges´ feelings: “We are genuinely impressed by BellaRosa´ s luminosity and production technology alongside its value-added innovations. They embrace nature and community, pioneering good environmental and social practices with a focus on integrated quality management.”

Bernard Oosterom, President of AIPH, commented: “The 2020 IGOTY Awards provide an opportunity to put a spotlight on the best in our industry, showing the world the quality businesses that exist. This year´s event was another delightful occasion!” The awards are held alongside IPM Essen, each year, and attract a list of global industry players.

Headline sponsor Royal FloraHolland supported the AIPH IGOTY 2020 Awards, along with founding partner FloraCulture International, venue partner IPM Essen and further sponsors Pöppelmann, Expo 2021 Hatay, PERA, Flormart 2020, GreenTech 2020, Dutch Flower Gorup and Flowers Expo Moscow 2020.

For more information about AIPH International Grower of the Year (IGOTY) Awards visit:

To find out more about the Silver winner of the Cut Flowers & Bulbs category at AIPH International Grower of the Year Winner visit:

International Association of Horticultural Producers (AIPH)
Since 1948, AIPH has united horticultural producers in an international community that thrives to this day. Much has changed in that time. Technologies advanced cities rose from the ground, and we have become more connected than ever. As a result, our essential bond with nature is weaker. AIPH strives to reignite and uphold an appreciation of plants that we believe is a basics human instinct. We support the work of grower associations globally and together we champion a prosperous industry, growing plants that enhance lives, advance societies and sustain our planet, for this generation and the next.

IGOYT Awards
The IGOTY Awards has been championing outstanding achievement in the ornamental sector since 2010. The Awards recognize best practice in horticultural production. The ceremony is an opportunity to celebrate the expertise and energy the winners give to the industry.